Starting a webshop
Starting a web shop, what do you need to consider besides hosting ?
This is a question many entrepreneurs ask themselves when they want to host a web shop. A good web shop is in fact dependent on a number of things. You have to make sure that your customers can find you and can easily place an order. In addition, you must ensure that the personal data that is entrusted to you is treated with respect and safety.
Suitable for mobile
Making your webshop suitable for mobile devices and all screen sizes is actually unthinkable. Make sure your shop is fully usable on various devices. Also make sure that there is no link to a mobile version of your website, because search engines do not like this. The same webshop for all devices is the thought process. The layout should be responsive.
Slow webshop
The optimization of your website has already been covered in several blog posts and knowledge base articles. A slow site will cause many potential customers to leave because they find it takes too long. There is very little patience on the Internet.
Speed depends on a large number of reasons, here is a short checklist:
- Optimize Images
- Using gzip and caching
- Think about the choice CMS and programming language.
- Avoid unnecessary plug-ins, heavy themes
- Use SSD hosting
At MijnWebshopPartner.nl you can be online with your webshop very soon. Get a free demo package now!
Bad Security
You should think about the security of your shop. You have to deal with payment and personal data which you are responsible for. Payment methods should also be monitored and regular updates are highly recommended. Besides the background security it is also important to invest in an SSL certificate. This will show trust to your customers and make sure you don't get a notification in Chrome and Firefox. Do your homework and read around about what things to avoid or apply.
Choice eCommerce CMS
The choice you make for CMS is also important. We always recommend trying out a few on subdomains. For example, you can install nopCommerce hosting and try out Prestashop or Woocommerce. Make a list of your pros and cons and make your choice for your webshop.
Bad product descriptions, not being able to search properly
Finally, it is important to ensure that the content of your shop is in order. Most importantly, take the time to create unique product descriptions that are both compelling to your customers and search engines. If you're trying to sell a boot and it only says the color, it doesn't add much. This also helps with product searches.
Also make sure you have fresh content on your website, such as blog posts or a fun promotions page.
We hope this will help you move forward!