Your business local with Google My Business
Your business local with Google My Business
To make your business more findable for local searches the choice soon falls on Google My Business. This is a tool that Google offers to make sure that your website and business can be found locally. If someone searches for a bakery in Vianen, he should not see a bakery in Groningen in his results.
You can achieve this by adding your business to Google My Business. There is a good chance your business is already listed on Google Maps or in the search results. However, if you are not yet signed up for Google My Business then you cannot influence this or, for example, change an opening time. However, it doesn't stop with the basic information about your business.
You also have the possibility to add interactive information. Think of a temporary offer or the latest news of your company. This way you provide exposure for your website and Hosting.Listing on Google MapsGoogle My Business and the listing on Google Maps only really comes into its own when searched for by mobile devices. With a mobile search for a local restaurant or bakery the entire mobile screen is first filled with the Google My Business listings. If you do not participate in this then you fall by the wayside.
With the listing on mobile we also need to link back to earlier blog posts about hosting. You can have a beautiful Google My Business presence, but if your website is not suitable for mobile, you will lose points. This is due to customers clicking away and Google counting penalty points for this. Create a Google My Business profileA Google My Business profile is easy to create. Just go to the following link and follow the steps.
Here you need to provide the information of your business truthfully. After the process is completed, a letter will be sent by mail with an activation code. This is to confirm the identity. In our case it took about a week before this was all in order. Besides a Google Maps listing there is also the possibility to see user reviews. The stars can give a quick indication of the overall rating and are therefore widely used by potential customers to determine whether they go to the nearest bakery or rather one in the next village.
Finally, questions can also be asked by anyone searching for your business. These questions and answers can be viewed by anyone. So handle this correctly and keep an eye on the email address you are registered with. With the email hosting of MijnHostingPartner.nl you will see the messages immediately and on every device of course.
Google My Business as a success storyWhere Google My Business is at its best in my opinion is in searches for local restaurants, bars and cafes. Add nice pictures of your menu and your customers enjoying themselves. Chances are, you'll take this into account where you eat.If you want to see more tips and tricks for your hosting, keep an eye on our blog posts!