Why a Content Management System is Important
A Content Management System or CMS for short is important for many reasons. It makes things easier such as publishing content, designing your website and keeping up with the latest technology. In this blog post we will explain how a CMS is important for your website as well.
With a Content Management System you make everyday things easier, not only for yourself, but also for others who also work on your website and your colleagues. You can process orders with a web shop solution, write a blog without delay and change the design of a website with a button. You can also set up different accounts with most Content Management Systems, the editor manages articles and publishes them. The writers only have access to the content of a website, not the live corridor of content. And contributors can only access a particular section.
Static sites, what use are they anymore?
In this article we consider static websites as websites that after being created, don't change much, if at all. The website is conceived, developed and put live. This is often the case with corporate websites, where attention is only paid to an online presence. The company then has a website where they can be found, some projects are highlighted and how to get in touch. That's it.
But will this still have much added value in 2020? You can also see this as a simple entry in a telephone book. Only slightly embellished. Potential customers who are looking specifically for your company will find it. But how do potential customers find you who are looking for more generic information? Not with just a static page. This requires blog posts, fresh content on your website and actively promoting and updating your content, courses or products.
A static website handcrafted by an acquaintance, advertising agency or otherwise cannot be easily edited. And increasingly loses its value as the web becomes more interactive and can add more and more value for your business. Once you have to depend on a third party for every little change or new media it will not only be demotivating but always an obstacle you have to overcome first.
A Content Management System gives you the chance to make changes to your website without any technical knowledge.
Why adding new content remains important
With the periodic addition of new content, in the form of blog posts, social media and fresh pages on your website, you stand a better chance of being found by potential customers. You can choose to advertise your business on search engines or social media. But if a page is advertised that is not dynamic and only asks you to call a number for more information or an appointment. Then you lose a lot of leads.
Fresh content where you share your latest news, a new strategy or technique for your target audience, or highlight your latest projects gives more of an option for new customers to become interested in your services. Or persuade them to share or trigger other interactions like collecting email addresses. So you can convince that potential customer at a later stage.
Content Management Systems are easy
What makes Content Management Systems easy is that a website can be created by anyone. With most Content Management Systems you can easily choose a theme that determines the layout and design of your website. After this, make the content or content of your website easy to put live, and continue working on your website. Almost all of these Content Management Systems are easy to install in the hosting of MijnHostingPartner.nl with our control panel. With a push of a button you install WordPress, Joomla, Drupal or Umbraco. And then it's just a matter of following the knowledge articles to get the rest done.
And if you have a question, that's what our online chat is for. Our enthusiastic colleagues are ready to help you quickly further with your website to make it a success too!
No need to reinvent the wheel
In the most popular Content Management Systems the wheel does not have to be reinvented.
- Looking for a place to write and publish content?
- Putting a new theme or look live?
- Create a contact form on your site?
- Adding and tracking statistics?
- Integration with a payment system?
With a Content Management System this is all included by default. And you don't have to reinvent everything every time. It is difficult to have a unique problem with a popular Content Management System. Something that hasn't been created or thought of to solve this problem before.
Not everyone is a developer
What can often be overlooked is that not everyone is a developer, what sounds logical to you is not the same to everyone. For example, the regular writer you employ is not familiar with HTML as you may be. Writing a blog post in HTML can take longer for many than writing in an editor. Anyone not living under a rock is familiar with Microsoft Word, a Content Editor like Content Management Systems have is not that different to work with.
To make it easy for yourself and your employees, you can use a Content Management System to make sure everyone can work on a website.
It's not exciting, it's not difficult, anyone can create a website with a Content Management System. MijnHostingPartner.nl guides you with every step.
Order your hosting package now to start right away with your website with a Content Management System.