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Place ads on your WordPress website

Place ads on your WordPress website
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Place ads on your WordPress website

Advertisements are an integral part of the Internet. You will find ads of all shapes and sizes on almost every Web site. In fact, ads are one of the most reliable ways to convert visitors to your Web site into a revenue model. Ads often don't even need to be clicked on to generate revenue already, and are therefore a reliable option if your visitor numbers remain stable. For WordPress, there are several ways to achieve this. By far the easiest way to do this is Google AdSense. In this blog post, we look at the easiest way to do this in WordPress.

Registering your website for Google AdSense

To register your website for Google AdSense, you can start the process at Google. To do this, you can go to the following link and sign up with your Google account. Once you use any of the Google services, you already have this. You can also create a new account for this if you want to start using it with your new email address, for example.

Anyone over the age of 18 can apply to Google AdSense to have ads placed on their website. However, your website must meet some conditions. For example, adult websites are not eligible to use the AdSense network, and a number of other topics also fall into the "ineligible" category. The full list can be viewed at the following link. So make sure your website does not advertise or mention these products:

https://support.google.com/adsense/answer/10437795

What must you have on your website to be approved?

Your website may be new and does not have much content yet. In such a situation, it is better to wait a while before applying for AdSense. And a month or two before that, you should make sure that you have built up more content. Also make sure you have an "About Us" page, a privacy policy and cookie statement, and an SSL certificate.

Prepare well before applying for Google AdSense because once you receive a rejection, it can be a lengthy process until approval is granted. There is no monthly number of visitors you must have for Google AdSense, as with other providers. However, it is advisable to receive at least a few visitors. If you do have less than 1,000 visitors per month, you will also receive a small amount back. And you can still wonder if it makes sense. Ads have some drawbacks: Your website will load slower, and your visitors' user experience may suffer.

Activate Google AdSense on your WordPress website

Once you are accepted to Google AdSense, you can immediately begin activating it for your website by placing a tag in your website's header. You can do this manually, but it is easier via a plug-in with WordPress. Google AdSense also offers the ability to place ads automatically. After you activate this feature, all you have to do is insert the code in the header. After that, the ads will immediately appear in the most appropriate places. Thus, you can already generate income with your website.

It is always difficult to say how high the actual income from the ads can be. Depending on the niche your website is about, it can have a big impact. For different niches like law and insurance, you will get a higher amount per click or ad than if you have a sports website, for example.

Plug-in to insert the AdSense code.

The easiest way to insert the AdSense code in the header is to use a plug-in, because you don't have to go into the code to do so and can just insert it from a menu. There are several plug-ins that can do this. If you are also looking for an SEO plug-in, Slim SEO is a good option for this task. This also allows you to add code to the header and footer of your website. If you want a separate option for this, Header and Footer Injector is a good option.

Are you already using Google AdSense to make money from your website? Let us know via social media!