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Keyword Research: What Are Your Customers Really Searching For?

The goal of a website is of course to attract visitors. There are many different ways to do this but one of the most common and important methods remains organic search results on Google and in AI-powered search engines. Let’s take a look at how you can find out what people are searching for and whether it makes sense to create content for those queries! Conduct keyword research Basically it’s advisable to know which terms are used for searches in your industry or field of expertise. Let’s

Brand Name vs. Keyword Domain – Which Performs Better?

There are a number of strategies you can use when choosing a domain name. In the past opting for a keyword domain name was pretty much always the standard choice. But is this still the best approach in 2026? In this blog post let’s take a look at the differences between a brand name and a keyword and how you can make a smart decision for yourself. What is a keyword domain (EMD – Exact Match Domain)? A tactic frequently used in the past is the Exact Match Domain meaning a domain name that contains

Here's how to create a website for your bakery

Baking the perfect sourdough bread is an art but fortunately creating a website for your bakery doesn’t have to be. Potential customers check their phones first before they even walk in drawn by the aroma wafting from your oven. So it’s up to you to make sure you don’t just rely on passersby but also attract people to your bakery online. In this blog we’ll explain how you can get online in no time with the right foundation and easily set it up and maintain it yourself. 1. The Foundation:

Monitoring Availability – How Can You Tell If Your Website Is Up and Running?

“Uptime” is a term you’ll frequently come across when searching for a web hosting provider for your domain and website. It refers to the percentage of time your website is expected to be accessible. In this blog post we’ll look at how you can track this and what you can do to ensure your website runs as smoothly as possible. Uptime percentages are of course subject to a number of conditions and there is a difference between server uptime and website uptime. The website uptime percentage